Company Analysis

SWOT (Strengths, Weaknesses, Opportunities, Threats)

– SFAS (strategic factor analysis summary)

What strategy do YOU SUGGEST they follow (strategy formulation)?

– Functional Strategy: core competency, distinctive competency, etc.

– Business Strategy: low-cost, differentiation, focus, etc.

– Corporate Strategy: growth, stability, retrenchment, etc. – what is their ‘corporate strategy’ (if they are a multi-business enterprise)?  And what does their portfolio look like (e.g., BCG — Boston Consulting Group; GE Matrix, Corporate Parenting)?  Which areas do they want to grow, which do they want to keep stable, and which do they want to scale back from (retrench)

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